I used to see it as an offline campaign, where a red color square is printed on newspaper for cutting out and folding it according to the line into a heart.
I just realize that they have an online version (http://info.singtel.com/personal/foldaheart) for us to submit the heart online. It's a great idea as it's much easier to track how much hearts were submitted and convenient. Though I haven't seen the offline version this year, but I think they would still print in on newspaper.
Do your part, and fold a heart to help children and youth with special needs. http://info.singtel.com/personal/foldaheart
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